2021 Wenzhou Machinery Exhibition ends with glory! Meet again next October!
At present, the preparations for 2021 China (Wenzhou) auto parts exhibition are progressing steadily. For the preparation of the exhibition and the issues concerned by the industry, let's interpret it together.
Q1: what is the scale of the exhibition?
The exhibition has six pavilions, covering an area of 35000 square meters, 1300 standard booths and 652 exhibitors. The scale of the exhibition and the number of exhibitors increased by 107% year-on-year. The exhibits cover four categories: auto parts, motorcycle parts, auto modification and supplies, complete vehicles and key parts of new energy vehicles. A large number of well-known enterprises at home and abroad compete on the same stage, such as Ruipu energy Ruili group, Guansheng group, Luoshi group, Zhejiang gold, Zhejiang Lizhong, Huawei netlink, Beijing Dafang technology, Guangdong three heads and six arms, Fujian Fuld, Shandong Jiuli and other well-known enterprises.
In addition to gathering high-quality suppliers in the auto parts industry chain, this auto parts exhibition also brings together many exhibition groups of domestic characteristic industrial bases, such as Qinhuangdao exhibition group, Longquan air conditioning exhibition group, Guangdong auto parts exhibition group, Jiangxi Ping'an exhibition group, Hebei exhibition group and Taizhou exhibition group, which bring the main products of the industrial base and highlight the strong strength of made in China.
Q2: how is the professional buyer invitation going?
In order to fully ensure the effectiveness of the exhibition, the organizing committee specially invited domestic vehicle manufacturers such as FAW Group, Geely Automobile, Dongfeng Automobile and SAIC Group, as well as first-class suppliers such as ZF and BorgWarner to release procurement needs; Actively visit local industry associations and auto parts markets, and invite buyer teams organized by 30 business associations in three provinces in Northeast China, Guangdong, Fujian, Shandong, Sichuan and other surrounding provinces and cities, as well as professional market procurement traders in Shijiazhuang North Auto Parts City, Shanghai Oriental Auto Parts City, Hangzhou wanpin auto parts City, Sichuan jinhengde, Inner Mongolia Huamei Auto Parts City and other places to visit.
Q3: what are the supporting activities in the same period?
Strive to do a good job in guiding the "bright light" of auto parts people and endow the industry with new momentum! This is the direction of Wenzhou Auto Parts Exhibition. During the same period of the exhibition, there were a number of supporting activities to explore the industry focus in depth, including the Yangtze River Delta auto parts industry innovation and Development Summit Forum and the whole parts matching docking meeting, the 2021 China commercial vehicle and parts development forum and the commercial vehicle aftermarket parts procurement and trade docking meeting, the 2021 China auto parts supply chain conference, 2021 auto parts creation and enjoyment meeting · high-end chain salon More than ten high-quality supporting activities, including "channel win change" China auto parts (Foreign Trade & domestic sales) channel upgrading and reform training forum, Lingke auto and motorcycle parts cross-border e-commerce Procurement Alliance docking meeting, FAW Group supply chain docking meeting, Wenzhou rubber chamber of Commerce Council meeting, factory business docking, Iasca Wang Zhongwang auto audio challenge · Wenzhou station, Bring you a meaningful exhibition experience, and more simultaneous activities are being unlocked. Please continue to pay attention!
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Q4: what is the progress of exhibition promotion and publicity?
The exhibition publicity and promotion of "Online + offline" go hand in hand with accurate coverage. Through tiktok Kwai, Baidu, 360 search engine, and other information advertising and search advertising, and today's headlines, jitter, fast, Tencent and other new media bullying marketing promotion, covering and locking the relevant industry of auto parts; It has carried out continuous publicity in more than 30 mainstream media such as people's daily, Tencent, Netease, Phoenix, Sohu, Sina, Zhejiang news, Zhejiang finance and Ou, as well as nearly 40 professional media such as auto parts circle, Gaishi automobile, global auto trade network, Yima media and Qihou 123, so as to maintain the popularity of the industry.
In addition, offline promotion has been promoted from nationwide to overseas, and outdoor big brand advertisements have been put in more than 40 key auto parts markets across the country; Carry out the "Wenzhou Auto Parts Exhibition · Huaxia Wanli trip" to promote the national auto parts market. At the same time, the "10 + 10" global promotion has been launched one after another, that is, the national ten cities promotion conference and the overseas ten countries promotion activities. Ten city promotion conferences have been successfully held in Hangzhou, Changsha, Beijing, Nanjing, Wuhan, Qinhuangdao, Harbin, Changchun, Shenyang and Lishui. The overseas ten countries promotion has been completed in Iran, Turkey, Egypt, Dubai and other countries.
Q5: at present, the international epidemic is still severe. How to conduct procurement docking for international buyers who are unable to attend?
For auto parts industry
On December 10-12, we met at Wenzhou International Convention and Exhibition Center
Wenzhou Auto Parts Exhibition